Eight systems we build and deploy, and three more we have built but do not sell. All eleven do the same underlying job: hold something as live state, watch it continuously, and say exactly what is affected the moment it moves. Every one has a two-minute walkthrough you can click through and watch run.
They are grouped by what goes wrong rather than by sector, because most people arrive with a problem rather than a product name.
01
You published something that has since stopped being true.
The work was right when it went out. A source was revised, a study was retracted, a fact quietly expired. Nobody was watching the moment after publication.
Research firms and consultancies · Live demonstration
Evidence Chain
Every figure you publish is bound to the source it came from, and those sources are watched continuously. When one is revised, retracted or relicensed, you know the same day — and you know exactly which reports and which clients depend on it.
Advertising, brand and integrated agencies · Live demonstration
Claim Ledger
Every claim in live advertising tied to the evidence that substantiates it — and to the date that evidence stops being current. You reword the ad before the regulator reads it.
The regulator worth watching here is no longer the ASA, which cannot fine at all. Since April 2025 the CMA has been able to decide a consumer-law breach and fine directly, without going to court, up to 10% of global turnover. Its first substantial penalty — £4.2m — landed in April 2026.
PR and corporate communications · Live demonstration
The Public Record
Everything your organisation has ever said publicly — searchable, dated and attributed — with new statements checked against it before they leave the building.
02
You licensed something, and then the licence moved.
Contracts are signed once and filed. Campaigns get extended, re-planned and re-cut for months afterwards. The gap between what was agreed and what is actually running is where the invoices come from.
Advertising, production and brand · Live demonstration
Usage Rights Engine
Talent, image, music and location contracts held as live terms rather than filed PDFs — and checked against what is actually running, in what media, in which territories.
PR, sponsorship and talent · Live demonstration
Signal Watch
Every person and property your brand is contractually tied to, watched for conflicts and reputational events — with the relevant clause attached, so you learn what happened and what you are entitled to do about it in the same moment.
Monitoring a public figure is a commodity. Knowing your notice period, your exclusivity radius and your morality clause at the instant something breaks is not.
03
Someone else is representing you, somewhere you cannot see.
Franchisees, resellers, local offices, partners. Hundreds of surfaces carrying your name, none of them under your direct control, all of them moving.
Branding, retail marketing and franchise networks · Live demonstration
Brand Estate Monitor
Hundreds of franchisees, resellers and local offices, checked continuously against the current guidelines — with breaches ranked by real risk rather than by how visible they are.
04
Something shipped that nobody can account for.
The approval was for version four. Version seven went out. The image came from a tool whose terms nobody read, used by a freelancer who has since moved on.
Regulated advertising — finance, health, gambling, alcohol · Live demonstration
Approval Trail
Sign-off held as live state rather than as an email thread. Every approval knows what it depended on, so changing a claim voids the approvals that rested on it and leaves the ones that did not — automatically, and by name.
Pairs with Claim Ledger. Same client, adjacent failure.
Advertising, production and brand studios · Live demonstration
Origin Register
Every asset’s lineage held on the record: source material, tools used, licence terms at each step, permissions secured — checked against what each client’s contract actually permits, since those increasingly differ.
Nothing in UK law obliges you to declare AI use in advertising — the ASA applies the existing Code rather than a separate disclosure rule. The exposure is contractual and rights-based, which is the harder one to argue your way out of. For work that reaches the EU, Article 50 of the AI Act began to apply on 2 August 2026.
Also built
Three we built and do not sell.
These three work. You can click through them exactly like the others. We are not offering to deploy them, because each sits in a category where an established product already does the job at a price we could not sensibly beat — and we would rather tell you that here than discover it together in the second meeting.
They are on this page because they were built with the same engine as everything above. Watching one run will tell you more about how we work than another paragraph would.
PR, social and influencer agencies · Demonstration only
Creator Compliance
Every creator post checked against its contract within minutes of publication — disclosure, deliverable, timing, exclusivity — and captured as evidence before anything can be deleted.
Disclosure checking now comes bundled into influencer platforms from around £150 a month. We would be selling you something you can buy more cheaply, from someone who does only that.
Anyone shipping digital work into the EU · Demonstration only
Access Record
Continuous accessibility conformance across every published surface — sites, campaign pages, emails, documents, captions — kept as a dated record per surface rather than as a PDF from an audit eighteen months ago.
Two vendors in this category run at over $100m of revenue each, and one publishes continuous monitoring from under $1,000 a year. The European Accessibility Act is also narrower than it is usually sold as: it covers services offered to consumers, exempts the smallest suppliers, and has so far produced no fine anywhere in the EU.
Digital, media and martech-heavy agencies · Demonstration only
Consent Layer
Every tag, pixel and vendor firing on a client’s property, watched against the consent policy and the approved vendor list. A new tag, or an old one firing before consent, arrives as an alert with the responsible party attached.
When the ICO tested the UK’s top 1,000 websites, 585 initially failed and 564 of those were put right only after the ICO made contact. The problem is entirely real. It is also served by a consent market with a free tier at one end and a $4.5bn incumbent at the other.
One engine, eleven doors.
All of these are the same machine underneath: bind a thing to its evidence, watch it continuously, and know exactly what is affected when it changes. That is why deploying one for your client costs what it does — and why the second one costs less than the first.
Which also means the list is not really the point. If the thing your clients keep hitting is not on this page, it is very likely the same machine pointed somewhere else. That is usually a better conversation than picking one off a shelf.